Fresh off the back of a stellar 2015, including two No.1 Billboard albums and a stand-out performance at the BET Hip Hop awards, rapper Future was in LA last night to launch his new range of hats as a part of BACARDI’s ‘Untameable Artist’ series.  The BACARDÍ Untameable Artist series celebrates musicians who let nothing get in their way.  It gives them a stage  to showcase their other passions which was produced by VICE’s Noisey.

Along with his signature dreadlocks and sunglasses look, Future recently adopted the Stetson, cowboy hat style, a clear inspiration for his new passion project, an upcoming hat range.

The BACARDÍ Untameable Artist series, which also features AlunaGeorge, Run The Jewels and Lolawolf, was created to unveil the personality behind the artist and involves a series of house parties taking place across the country to unveil their new passion projects. BACARDI is fuelling the hustle of today’s modern musician.
For more information please visit: bacardi.com

 

Via: BACARDÍ | Video & Photo credit : TVC Group

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